Cases - Business

1) The Ability to Associate - The term empowered is intangible, so simply telling employees that they are empowered to make their own decisions on how to best deal with your customers is not enough. Intangible meanings provide your employees with no means of associating that term. Let's put great cu

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

stomer service that everyone can relate to and get away from this word empowered! Let us use real life situations to help them better understand. When you teach your employees to think like doctors, whom I have used for many years with great success, the concept comes to life. After all, everyone h

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

as had experiences with doctors, and has seen first hand what it means to have someone completely focused on solving personal issues. That is what great customer service is all about! You may use whatever analogy or hypothetical situation you would like, but explain the concept in a way that makes i

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

a relatable situation to the employees.

2) We Are All in The Customer Service Business - It's important to remember, first and foremost, that every business or position in this world, no matter what field it might be, is ultimately in the business of customer service. It doesn't matter whether you'

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

re working for McDonald's or John Hopkins Hospital, or whether you are a mail handler, secretary, or CEO of a company that is among the Fortune 500. The key to your company's success, and your own, can be summed up in just three simple words: great customer service.

3) The 90% Rule - You might not b

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

able to satisfy every customer, but you need to be able to solve ninety percent of your client's issues if you are to continue to expand your company's horizon, even if it only means giving expert advice. Your customers come to you seeking answers to things they want or can't comprehend. Teach your

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

employees that when customers walk through your door, they're seeking solutions, just like patients to a doctor. If you are able to satisfactorily solve problems for your customers ninety percent of the time, your company will be well above average, accordingly, you will be well on your way to succes

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

. It's an achievable goal.

4) There's always a Resolution - If a customer asks a question about a product that you or your employees can not answer, it's not the time to panic or tell the customer you don't know, or even worse, send them to a competitor. Rather, when confronted with this often unco

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

mfortable situation, it's the time to shine, get resourceful and prove to your customers that you are truly committed to providing superior customer service! Get your employees to start thinking like a doctor and understanding the needs of the customers. Once you exhaust all your resources then sear

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

h outside your organization for answers. Remember, the customer doesn't care what resources you tap into to solve their issues--they just want them solved.

5) Catch It Before It Happens - To be an effective employer, you must be an excellent listener and completely honest with yourself and workers.

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

Talk with your employees about their job and feelings toward their fellow employees, customers and personal goals. This can be done one-on-one or during weekly or biweekly meetings, which I strongly encourage. If there are any red flags, and you are truly listening and allowing the employees to spe

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ak freely what is on their mind, these red flags will appear which allows you the opportunity to take preventative measures. These proactive steps will help build trust within your company and help avoid many confrontations, embarrassing situations, or lost of customers.

6) Finding Accomplishment Wi

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

h-in Your Day - Teach your employees how to find success in each day, even when their days are off to a bad start. Though it might sound counterintuitive, helping your customers can actually be cathartic, offering you a chance to forget, at least for awhile, about negative issues at hand. In fact, c

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

oncentrating solely on your customers can be a great way to cruise through a day, no matter which rung of the corporate ladder you occupy. You'll be so caught up in giving your clients excellent customer service that before you know it, your work day will be over and you'll find that it was actually

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

pretty good one at that! With all of your customers satisfied, you'll feel a sense of accomplishment that will improve your confidence in your ability to deal with your own difficulties. However, don't get too caught up in your feelings, because feelings are just that--feelings! Feelings are not f

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

acts. So whatever feelings you are having on any given day, always remember that they will eventually pass, good or bad, so find a customer and make their day!

7) Mining Your Gold - Your employees are just like a rough piece of gold. You have to go through the process of transforming that piece of

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

old into a beautiful work of art. You have to burn it, melt it down, shape it and then finally bring out the shine. The same principle applies to your employees. So look out for that rough employee with great potential or even that shining employee and bring out the best in them and it will pay off

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ten times over. Let them know that you notice all of their good work and remind them to never look down on themselves or the job they currently hold. Every position in every company is important to the ultimate success of a business--and that includes your job! So let them know that they owe it to

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

their self, their family, and the company to perform their best. Encourage your employees to gain more knowledge about the products and services the business has to offer, interact with customers, and focus on the needs of the customer. This approach will pay off for both the employee and company.

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

These are seven basic rules and guidelines in which all companies should follow if they are to achieve any type of success with their company and its customer service program. As with anything that requires more than one person to operate, it will take a team effort, so start building your team today

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.cases.org.ua/article/15434/cases-Seven-Guaranteed-Ways-To-Get-Your-Employees-to-Care-About-Your-Customers-and-Company.html">Seven Guaranteed Ways To Get Your Employees to Care About Your Customers and Company</a>

BB link (for phorums):
[url=http://www.cases.org.ua/article/15434/cases-Seven-Guaranteed-Ways-To-Get-Your-Employees-to-Care-About-Your-Customers-and-Company.html]Seven Guaranteed Ways To Get Your Employees to Care About Your Customers and Company[/url]

If you visit MySpace and do some browsing then the question will almost answer itself. Basically, you need to create a profile and then invite others to be your friends. This can be a because after you have invited 40 you will be required to enter in a CAPTCHA to keep on going. There are several marketing guides out there that tell you of ways to accelerate this.

Branding and keeping up with the brand is a lot of hard work. It means keeping on top of all communications to customers, making sure that service is top notch, and bending over backwards to keep a good name for yourself.

Tags

Links

Cases - Seven Guaranteed Ways To Get Your Employees to Care About Your Customers and Company

Related Articles: