Cases - Business

Prospecting is like a game of tennis, it is full of strategy if you know what you are looking out for. A good tennis player knows exa

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ctly the next possible moves his opponent will take. So is the same with prospecting. A professional sales person when calling over t

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

e phone, Never Assumes. It could be the CEO or his or her spouse or partner. You can never tell.

In my early days of Sales I made so

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

e massive mistakes in regards to assuming. One of the worst ones that I will admit to (but don't tell anyone) I was working in the UK

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

I thought a potential female buyer was pregnant when actually she was just overweight. I asked her, "When are you expecting". She lo

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

oked at me a little strange. My saving grace was my quick thinking. I answered her, "When are you expecting to go back to the States"

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

To this day I still don't know whether or not I got away with it. I didn't receive a slap so that is always a winner. She just kept

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

talking and said when she was returning back home. Do yourself a favour quickly, never assume! You can blow so many sales on just one

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

little assumptive comment. The only time you should assume is when you are using it as a tool to say gain a commitment when you are c

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

losing.

One of the biggest annoying mistakes you can make is not confirming all the important details like the address and contact d

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

tails. Get as much info here as you can because there is nothing more frustrating when you get lost or are running late, not having t

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

e right contact numbers. Also it is very important that you spell their name right. I think you would agree that when someone spells

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

our name, it is nice when you don't have to correct them. It is also nice when you know how to pronounce those difficult names. Check

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

if you have the pronunciation right. It is wise to check it all at the start, so you have it right the first time. Always try to lea

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

e the conversation with trivia. This sets you up for the next time you call so you have something to talk about to quickly build rapp

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

rt with them. If it is Friday, ask them if they have a busy weekend. Then ask them if you have to call back Monday if the weekend end

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

d well and did they get to that concert or get to go away like they where planning.

You also need to have an idea where the next bal

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

l is coming from potentially. when you have a lot of potential sales appointments booked You must keep prospecting. Sales and busines

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

are very finicky, one week you can have a full diary of potential buyer appointments and the next none at all. The only way to keep

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

hose appointments and sales coming, is to continue in daily prospecting and not letting up until you get the appointments for the day

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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We might be in the electronic gaming era, but it's more like a fun game of Monopoly this business for pleasure of sport franchise ownership. The stakes are high, spending free, and visible worries few.

If you can make the decision on your title, think carefully so that it will attract the attention of potential customers.

Reducing costs through wholesale layoffs may provide quick hits on balance sheets, but its clumsy blows can disrupt operations. Brent Filson shows operations leaders a surprisingly more effective way to achieve cost reductions as well as enhanced efficiencies.

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