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Cases - Super Salesmen are Super Customer Service Reps on Steroids
Super Salesmen; what kind of people are they, how do you fin
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
d them and better yet you are probably wondering how to beco
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
e one? Well, consider if you will that super salesmen must b
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
e able to be super problem solvers and make their customers
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
onfident in their product or service and happy to partake in
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
the sale. Much of this is customer service really.
Listeni
Listeni
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
g to the prospect or potential customer, determining their n
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
eeds, interests and desires and making sure that the product
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
or service can perform for the customer up to or even exceed
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
their expectations. This is why I say that; Super Salesmen
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
re Super Customer Service Reps on steroids and by that I am
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
ot suggesting that salesmen all go to the local Gym and try
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
to find someone who can hook them up on muscle enhancing ste
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
oids, as a former top athlete I am completely against that a
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
ctually.
What I am saying is that if you want to be a good
What I am saying is that if you want to be a good
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
r even a super salesman stop forcing sales and working so ha
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
rd to twist people’s arms, wear them down and make the
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
buy what you are selling and start thinking about becoming
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
a Super Salesmen by learning how to be a Super Customer Serv
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
ce Representative. I hope you will consider all this in 2006
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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