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  • Cases - Creativity in Business

    The mind in all of its complexity can be trained to work creatively and efficiently to build our business, or we can allow it to be our enemy.


    Cartoons often portra
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    y the brain as a wrinkly glob of pulsating pink flesh that shoots lightning bolts of thought from one neuron to another, millions of times per second. That illustration,
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    while it may be an exaggerated portrayal, is an indicator of what really goes on in the mind of the human being. Any sensation can stir up an entire library of images th
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    t place our attention on either the past or the future. Why so rarely in the present? I have my theories, but I want to avoid getting into it for now. I'll leave that to
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    ic for an article about monkish mind activity and super intergallactic one-ness.


    Have you ever met a person who is completely business minded? Or rather, just plain
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    "minded"? It becomes a bit obvious who these people are. I'm not a big Star Trek fan or anything, (and if I was, I would call it a guilty pleasure) but remember Data, th
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    humanoid droid robot that hung with Jean Luc Picard and the gang? He was a perfect example of the non-human side of humans. While he was highly intelligent, task-effici
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    ent, and organized, he was incredibly uncreative, dorky, and emotion-less. Consider that he also had terrible luck with women.


    There is a bigger mind that works wit
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    in (or without?) our spongy little brains; the creative mind. The creative mind is 100% necessary for successful businesses. And don't say you are not creative, because
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    hat's the most uncreative thing you can say. The creative mind pushes the boundaries and may break rules at times, but that is how breakthroughs are made. You can never
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    e a true leader by going strictly by somebody else's structure without your passion behind it.


    It is essential for our minds to open up to the creative process when
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    making business decisions. It helps us work more effectively, and solve problems. The creative process can be activated when our reasoning mind is paused for a moment, a
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    d becomes open to new ideas through imagination or visualization. It is possible to learn to quiet the chatter of the mind, bringing attention into the present moment. M
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    ny talk about how meditation has improved their creativity drastically for that reason.


    Whether you think meditation is hokey or not, it is proven that being past-m
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    inded or future-minded drains energy and dispels concentration from the task at hand. After all, when does anything ever get accomplished? Only in the present. Tomorrow
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    ill always be tomorrow, and yesterday will never come into existence. Next time your mind is jumping from one loud thought to another, observe how it is completely detac
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    ed from the present.


    In business, it's important to have plans, of course. But make the plans now, and begin to accomplish those plans now. With the goal in mind, w
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    do everything that can be done now that will bring us closer to accomplishing the goal. Then, everyday tasks are much more pleasurable in themselves, and not just a mea
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    s to an end.


    If there are roses, smell them. If there is an obstacle, welcome it. Give the present situation all of your attention. Real value is found in how much
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    ttention you give to the present moment. This is the sort of practice that will make building your business a pleasure, and you will be unstoppable when challenges arise


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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