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Cases - How Minimum Graphics Gives Maximum Effect For Your Site
This is the toughest topic for me to write as I stand to be criticised by the graphic designers!
It is obvio
It is obvio
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
us that an attractive website would be better than a garish and poorly designed site. But then, how do we de
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
ermine what is an attractive website? Is it beautiful graphics and colourful words that fly from left to rig
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
t while making your head and eyes spin?
Or could it be interactive buttons that float around the site with r
Or could it be interactive buttons that float around the site with r
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
ck music in the background?
Or could it be a very colourful site?
The answer is definitely no! What you ne
Or could it be a very colourful site?
The answer is definitely no! What you ne
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
d to do to attract visitors or potential customers is to have a simple website loaded with powerful content.
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
hat’s just it – keep it simple! In other words, what is attractive on the Internet is a simple but useful sit
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
.
Your website has to be simple enough so that users can browse around without much distraction. Having fly
Your website has to be simple enough so that users can browse around without much distraction. Having fly
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
ng words or music in the background can only confuse or distract them. In fact, fanciful graphics could actu
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
lly make your customers lose focus from buying your products.
Just give them what they want! They log in to
Just give them what they want! They log in to
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
your site for information on your products and services. I don’t think they want to listen to music (unless
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
you are selling music) or see the flying words (unless you are a multimedia designer).
If you are selling a
If you are selling a
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
eight control programme, you don’t really need all the unnecessary special effects. It would be much better
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
o have a picture of a person before and after undergoing the weight control programme.
The colour used on yo
The colour used on yo
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
r site should not be too bright such as bright yellow or red or bright green. The computer already generates
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
light – bright colours can be distracting!
What is more important is the information provided. Visitors com
What is more important is the information provided. Visitors com
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
to your site for information that can help them, not for the special graphics.
As for me, having a logo, so
As for me, having a logo, so
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
e simple buttons, and a few pictures of my business as well as a simple design at the top of the page is plen
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
y. In other words, more information and less graphic. After all, you don’t lose anything by adding more and
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
ore information at your website.
* This advice is not applicable if you run a graphic or multimedia business
* This advice is not applicable if you run a graphic or multimedia business
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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